Marketing Toolbox

I am using lots of internet marketing tools to control my work and make it easier. And I put all of them to this Website Marketing Toolbox, because I think they can be useful for you as well. I am going to add more from time to time so be sure to bookmark this page and check it again soon.

Note: I put here the tools I am using only. This means, you’ll find here both – free and paid tools. Some of paid links (not all of them) are with my affiliate links and I will earn a commission if you purchase through those links (at no extra cost to you). These are only tools I have good experience with and I trust them. Please do not spend money unless you feel it’s for something you really need and will help you reach your goals.

Website Creation

• WordPress: The most famous free blogging platform in the world. This is a #1 blog publishing platform online. Easy customization, lot’s of themes and plugins, which makes it even easier to use.
• ImpressPages CMS:  This is rather new, but very promising CMS. It is very easy to use, because it uses drag and drop interface, what makes it easy to use even for absolutely newbies. I think everybody who doesn’t know much about website creation should pay close attention to this platform to try it.
• HostGator: It is one of my favorite web hosting company. I know, that holding my website in this company will help me to avoid 99% of problems I can face with. Furthermore it has awesome support, which solves all my problems, if I just write them. That’s why I trust them so much! Use bonus code WMTricks25OFF to get 25% OFF the total price or WMTricks1CENT to get a host for only 0.01$ for the first month!
• Go Daddy: Most of my domains are hosted here.
• HeatMap Theme: WebMarkin.com uses this theme and I am really very happy about it. This is really awesome theme, because it has all the features, which I need. It is a #1 theme for me.

WordPress Plugins

• Better WP Security: Helps protect your WordPress installation from attackers. Hardens standard WordPress security by hiding vital areas of your site, protecting access to important files via htaccess, preventing brute-force login attempts, detecting attack attempts, and more.
• Broken Link Checker: Checks your blog for broken links and missing images and notifies you on the dashboard if any are found. Very useful for SEO and your page authority!
• BulletProof Security: Protects your website against XSS, RFI, CRLF, CSRF, Base64, Code Injection and SQL Injection hacking attempts. One-click .htaccess WordPress security protection, etc.
• cbnet Ping Optimizer: Saves your wordpress blog from getting tagged as ping spammer.
• Clicky for WordPress: Integrates Clicky on your blog! Very useful for those who wants to gather more website traffic data.
• CloudFlare Plugin: CloudFlare is a service that makes websites load faster and protects sites from online spammers and hackers. And this is a plugin, which helps you to integrate it to your WordPress site.
• Google Analytics for WordPress: This plugin makes it simple to add Google Analytics to your WordPress blog, adding lots of features, eg. custom variables and automatic clickout and download tracking.
• Jetpack by WordPress.com: Bring the power of the WordPress.com cloud to your self-hosted WordPress. Jetpack enables you to connect your blog to a WordPress.com account to use the powerful features normally only available to WordPress.com users. I mean – live statistics, contact form, spelling and grammar, shortlinks, etc.
• nrelate Flyout: Easily allow related posts to flyout from the sides of your website.
• OptinSkin: this plugin lets easily create subscription forms based on designs that are effective at converting visitors. It helps to split-test opt-in forms quickly and easily, anywhere on a blog, to maximise conversions and make more money.
• Print Friendly and PDF: Did you pay attention to that small green button to print all my posts or convert it to .PDF after each of my post? This is done by this plugin. PrintFriendly & PDF optimizes your pages for print. Help your readers save paper and ink, plus enjoy your content in printed form.
• Smart Affiliate Links: Shorten and track your affiliate links. Plus, dynamically append the visitor’s searched keywords to your links, so you know exactly which keywords are converting for you, directly in your affiliate reports.
• Social Sharing Toolkit: This plugin enables sharing of your content via popular social networks and can also convert Twitter names and hashtags to links.
• Ultimate TinyMCE: This plugin will add over 30 new buttons the default visual tinymce editor, giving you the power to visually create your pages and posts. No need for mucking about in HTML and CSS.
• W3 Total Cache: The highest rated and most complete WordPress performance plugin. Dramatically improve the speed and user experience of your site. Add browser, page, object and database caching as well as minify and content delivery network (CDN) to WordPress.
• WordPress Database Backup: You are doing your database backups, right? Make it easy to do that.
• WordPress SEO by Yoast: The first true all-in-one SEO solution for WordPress, including on-page content analysis, XML sitemaps and much more. I really love this plugin.
• WPSubscribers: This is paid WordPress plugin, but is really worth of all its money. It is very easy to build email list with the help of this plugin. Easy subscription forms integration, facebook and comment subscribe opportuinity, etc.

SEO And Website Promotion Tools

• Tynt: This tool helps you to get a link back every time somebody is stealing your content and puts it on other website. Once, it copied and pasted somewhere else, it inserts link back to your site automatically. Good  for SEO and website promotion purposes.
• Majestic SEO: Here you can get lots of great information regarding your website and competitors about backlinks and so on.

Email Marketing

• Aweber: Probably the most popular and powerful email opt-in service and email marketing/broadcasting tool in the world.
• FeedBurner: Free tool, which helps your visitors to subscribe to your blog via feed or email.
• WPSubscribers: This is paid WordPress plugin, but is really worth of all its money. It is very easy to build email list with the help of this plugin. Easy subscription forms integration, facebook and comment subscribe opportunities.
• OptinSkin: this plugin lets easily create subscription forms based on designs that are effective at converting visitors. It helps to split-test opt-in forms quickly and easily, anywhere on a blog, to maximize conversions and make more money.

Graphics And Images

• iStockPhoto: That’s where I am getting most of my images.
• Gliffy: Sometimes I need to show you a picture or scheme for better visualization. I am using this program to draw diagrams, charts, etc. Very easy to draw anything you want.

Social Marketing Tools

• CloudFlood: Great tool if you want to get lots of new visitors coming from Facebook and Twitter. Give you visitors a freebie and if they want to get it they have to share it on Facebook or Twitter.
• PayWithATweet: This tool works very similar like CloudFlood.

Google Tools

• Google Keyword Tool: A tool to help you decide what keywords to use for your Adwords campaigns, but you can use it to check the popularity for some keywords to better optimize your website for Search Engines.
• Google Apps: This tool is created to make your business easier, but I am using it to send emails from [eta]yourdomain.com as my email can have gmail interface.
• Google Analytics: The most popular website tracking and analytic tool powered by Google. A must use tool for anyone with any type of website.
• Google Webmasters: is a no-charge web service by Google for webmasters. It allows webmasters to check indexing status and optimize visibility of their websites.